Data protection

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You can use this website without providing personal data, with the exception of our password-protected area. When you visit the various pages of our website, our server will merely be sent access data (e.g. your browser type and the time of your visit). These access data do not contain any personal data and cannot be used to draw any conclusions as to an identifiable person. In particular, the access data are not used to create usage profiles. They merely serve to optimise the use of our website and allow us to carry out statistical evaluations. The use of the Internet pages of the Hotel Hohenlohe GmbH is possible without any indication of personal data; however, if a data subject wants to use special enterprise services via our website, processing of personal data could become necessary.

The processing of personal data, such as the name, address, e-mail address, or telephone number of a data subject shall always be in line with the General Data Protection Regulation (GDPR), and in accordance with the country-specific data protection regulations applicable to the Hotel Hohenlohe GmbH.

As the controller, the Hotel Hohenlohe GmbH has implemented numerous technical and organizational measures to ensure the most complete protection of personal data processed through this website. However, Internet-based data transmissions may in principle have security gaps, so absolute protection may not be guaranteed. For this reason, every data subject is free to transfer personal data to us via alternative means, e.g. by telephone.

Use of personal data

We will only use personal data if you provide them to us voluntarily. This is necessary if you wish to subscribe to our newsletter or if you want to book a hotel room or other related service. Personal data for the use of the aforementioned services shall only be collected to the extent necessary for the purposes of executing the contract or rendering the service. After the full execution of the contract, the personal data provided by you shall be blocked or deleted in order to preclude their further use. This does not apply to the provisions of commercial law or information required by law which may require longer storage periods.

Disclosure of personal data

Beyond the extent necessary for executing the contract, personal data shall not be passed on without your express consent. No other personal data shall be disclosed to third parties unless we are obliged to do so by a court order or statutory provision.

Information, changes and cancellations

At any time, you can request free information on the personal data we have stored about you. Under the German Federal Data Protection Act (BDSG) you are entitled to correct, block or delete your personal data. You can also prevent us from using the personal data we have stored about you in the future. In all of these cases, please contact us in writing or by fax or e-mail at the following addresses:

Hotel Hohenlohe GmbH
Weilertor 14
74523 Schwäbisch Hall
Telefon: (0791) 7587-0
Telefax: (0791) 7587-0


This website uses 'cookies' in order to make our website more attractive and to permit the use of certain functions. Cookies are small text files that are stored on your computer. At the end of your browser session, most cookies are deleted from your hard drive (these are known as session cookies). However, 'persistent cookies' remain on your computer and allow us to recognise you upon your next visit.

You can prevent the installation of cookies on your computer by adjusting the settings of your browser. However, we would like to point out that, if you should choose to do so, you may not be able to use the full functionality of this website.

Google Analytics

This website uses Google Analytics, a web analysis service of Google Inc, (1600 Amphitheatre Parkway Mountain View, CA 94043, USA; "Google"). The use includes the "Universal Analytics" operating mode. This facilitates the assignment of data, sessions and interactions across several devices to a pseudonymous user ID and thus the analysis of a user's activities across devices.

Google Analytics uses "cookies", which are text files placed on your computer, to allow the website operator to analyze how users use the site. The information generated by the cookie about your use of this website is usually transferred to a Google server in the USA and stored there. However, if IP anonymisation is activated on this website, Google will reduce your IP address within Member States of the European Union or in other states party to the Agreement on the European Economic Area beforehand. Only in exceptional cases will the full IP address be transmitted to a Google server in the USA and shortened there. The IP address transmitted by your browser in the context of Google Analytics is not merged with other Google data. On behalf of the operator of this website, Google will use this information to evaluate your use of the website, to compile reports on website activity and to provide the website operator with other services related to website and Internet use. Our legitimate interest in data processing also lies in these purposes. The legal basis for the use of Google Analytics is § 15 para. 3 TMG and Art. 6 para. 1 lit. f GDPR. The data sent by us and linked to cookies, user-identifiers (e.g. User-IDs) or advertising-identifiers are automatically deleted after 14 months. Data whose retention period has been reached is automatically deleted once a month. For more information on terms of use and data protection, please visit or

Data protection of partner portals

Our website may use techniques of our partner companies Expedia Inc. and meetago GmbH, as well as TourOnline AG to efficiently implement your enquiries/bookings.

By using this website you agree to the collection, processing and use of the automatically collected data as well as the data entered by you by our partner companies, one of its representatives, or third party providers. Our partner companies ensure that your data will only be processed and used for the purposes of consulting, advertising and market research with your express consent. Your data will not be sold, rented or otherwise made available to third parties. You can object to the use of your data by our partner companies at any time.

Use of the online booking tool DIRS21 of TourOnline AG

Our online presence uses the online booking tool DIRS21 (hereinafter "OBT") of the company to enable online bookings of accommodation services and other travel services, as well as to process enquiries.

TourOnline AG, Borsigstrasse 26, 73249 Wernau, Germany (, hereinafter "TOAG").

Within the OBT, TOAG processes the data as the person responsible.

You will find the information and provisions on data protection in TOAG's data protection declaration on the OBT, which you can call up at any time from the OBT or view at Details on the imprint and data protection of TourOnline AG (Dirs21) can be found at .

Integraton of Google Maps

This website uses Google Maps to display maps and to create how-to-get-there diagrams. Google Maps is operated by Google Inc., 1600 Amphitheatre Parkway, Mountain View, CA 94043, USA. By using this website, you declare your consent to the acquisition, editing, and utilisation of data automatically obtained or entered by you through Google, one of its representatives or third-party providers. You will find the conditions of use for Google Maps under Conditions of use for Google Maps. You will find comprehensive details in the Data Protection Center of

Using of YouTube-Plugins (Videos)

Our website features integrated YouTube videos, which when the website is called up will place cookies on the users’ computers. If you have de-activated the setting of cookies for the Google advertising program, you need not anticipate any such cookies when you call up YouTube clips. However, YouTube also files non-personal utilisation information in other cookies. If you wish to prevent this, you must in the browser itself, or with add-ons like Cookiesafe in Firefox, manage and block the information that YouTube and other providers wish to store. You will find comprehensive details in the Data Protection here: or


Our pages include functions of the Instagram service. These functions are provided by Instagram Inc, 1601 Willow Road, Menlo Park, CA, 94025, USA. If you are logged into your Instagram account, you can link the contents of our pages to your Instagram profile by clicking the Instagram button. This allows Instagram to associate the visit to our pages with your user account. We would like to point out that, as the provider of these pages, we are not aware of the content of the data transmitted or how Instagram uses it. For more information, please see Instagram's privacy policy:


Hotel Hohenlohe GmbH uses technical and organisational security measures in accordance with § 9 BDSG to protect your data administered by us against accidental or intentional manipulation, loss, destruction or against access by unauthorised persons. Our security measures are continuously improved in line with technological developments. The Hotel Hohenlohe GmbH stores data protection relevant data exclusively on secured systems in Germany. Access to this data is only possible for a few authorised persons and persons who are obliged to provide special data protection and who are involved with the technical, administrative or editorial management of data.

Responsible person, data protection officer and your rights

The person responsible within the meaning of the Basic Data Protection Ordinance (DS-GVO), other data protection laws applicable in the member states of the European Union and other data protection regulations is
Hotel Hohenlohe GmbH
Weilertor 14
74523 Schwäbisch Hall
Phone: +49 (0)791 7587-0
Fax: +49 (0)791 7587-84

You are not obliged by law or contract to provide us with your personal data.

The data protection officer of the Ringhotel Hohenlohe can be reached:

Your data will be processed in accordance with Article 6(1)(a), (b) and, if applicable, (c) DS-GMO. The personal data are stored until the complete fulfilment of the contract or termination of the selected service (e.g. newsletter dispatch) or until the fulfilment of fiscal or commercial recording and storage regulations.
You have the following rights vis-à-vis the aforementioned person responsible:

  • the right to information about your personal data,
  • the right to have your personal data corrected or deleted,
  • the right to restrict the processing of your personal data,
  • the right to have your personal data transferred,
  • the right to object to the processing of your personal data,
  • the right to revoke the consent at any time without affecting the legality of the processing carried out on the basis of the consent until revocation.

Furthermore, you have the right of appeal to a supervisory authority.


This data privacy policy applies to all pages of that are located on our server. It does not cover any linked third-party websites.

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